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About Us

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Melrose PR is a Los Angeles-based boutique Public Relations firm specializing in a combination of both new media and traditional PR for the health, beauty, travel, hospitality, fashion, and consumer product industries. As a hybrid agency, Melrose PR understands the value of emerging media as well as traditional print & broadcast coverage and educates clients on the importance of their social media presence. It is this innovative approach that allows Melrose PR to help brands, from relatively unknown to already established, break through the clutter and into the global media arena, as well as consistently deliver the far-reaching and long lasting results that ultimately affect the clients’ bottom line. Our clients look to us for results, and we deliver!

Our specialties and services include:

  • Creating specialized and targeted public relations strategies based on clients’ needs to generate A-list placements in online, print and broadcast media.
  • Access to worldwide A-list media professionals and journalists though our extensive personal relationships and software database.
  • Consultation and education on the importance of an online presence in an increasingly web-driven social society.
  • Building community and brand awareness through strategic social media communications. This can include creating custom Facebook pages, Twitter profiles, Instagram accounts, and custom hashtags to help reach and sustain a targeted audience at the grassroots level.
  • Writing and distributing expertly crafted SEO optimized press releases on a targeted local and national level to get clients’ news in to the right hands.
  • Distribution of news releases on the wire for guaranteed SEO placement across the web.
  • Initializing and implementing strategic partnerships with other brands in ways that help increase public awareness and/or drive sales.
  • Producing customized events as a supplement to an intensive PR and marketing strategy or as a one-off product/company launch.

 

Kelley Coughlan, owner, Melrose PR

Kelley Coughlan is a PR professional in the lifestyle realm. A USC grad from Annenberg, Kelley always knew that PR was her calling. After working at various PR firms for over 5 years, Kelley formed her own boutique lifestyle firm Melrose PR, based in Santa Monica, CA. Specializing in hospitality, Kelley has created PR campaigns for clients such as Hotel Casa del Mar in Santa Monica, Brick + Mortar Restaurant, Hot’s Kitchen, the Greater Phoenix CVB and Hotel Shangri-La. Kelley was featured in the LA Business Journal 's "Top 20 in their 20's," in May of 2012 and her business continues to thrive today.

 

Nicole Worley is senior accountant executive at Melrose PR, where she oversees and orchestrates the firm’s lifestyle and entertainment publicity. Current clients include restaurants, beauty and lifestyle brands and health & lifestyle organizations.

Prior to joining Melrose PR, Ms. Worley worked as a Page at NBCUniversal where she worked “The Tonight Show With Jay Leno” and on TV series’ “Psych”, “White Collar”, “Burn Notice”, “Suits”, “Royal Pains” and “Covert Affairs” while working with the USA Network publicity team. She was most recently in PMK*BNC’s film publicity department where she ran publicity campaigns for “The Short Game” which won the audience award at the 2013 SXSW film festival, “Casting By” which was short listed for an Academy Award in 2014 for Best Documentary and assisted with awards campaigns for “The Deep” which was shortlisted for Best Foreign Film at the 2013 Academy Awards and “Silver Linings Playbook” which was nominated for eight Academy Awards.

 

Los Angeles Business Joutnal article on Melrose PR founders Kelley Coughlin and Jenn Deese