Root beer floats, yoga, cocktails, and more were just a few of the treats offered at the Pre-Valentine’s Day blogger event at SweetXO in El Segundo last week. The special event was hosted by Plaza El Segundo and Melrose PR to celebrate the grand opening of SweetXO, and featured sweet deals and treats from many of the Plaza's fabulous vendors for the VIP's to enjoy.
The Melrose PR team was all smiles as they chatted with VIP’s and bloggers.
(From left- Kelley Coughlan, Jenn Deese and Nicole Worley of Melrose PR.) Photo by Chris Miller.
From ice cream to cake pops and every topping in between, SweetXO is truly a fantasy for anyone with a sweet tooth.
Just in case the guests were feeling full of candy and cocktails and were looking to get a quick workout in, Yogaworks gave 15-minute yoga demonstrations throughout the night.
(Private Yoga demos provided by YogaWorks) Photo by Chris Miller.
Not only did guests fill up on sweet treats, they enjoyed cocktail hour at Salt Creek Grille.
(From left- Guest, Elyse Glickman & Cheri Fox enjoying drinks at Salt Creek Grille!) Photo by Chris Miller.
At the end of the night after the guests enjoyed sweet treats, complimentary eye brow shaping, a free wine tasting flight and so much more, they each got to go home with a goody bag filled with even more exciting gifts from L'Occitane, MAC, YogaWorks, BCBG, Whole Foods Market, The Container Store and Sammy's Woodfired Pizza, and a $25 gift card to Anthropologie!
Whole Foods- http://www.wholefoodsmarket.com/
Container Store- http://www.containerstore.com/
(Fun goodie bags filled with treats from SweetXO!) Photo by Chris Miller.
Bloggers and VIP’s were happy to share the “aftermath” of the event on social media, and from the looks of it enjoyed the event from the first store they visited to the last. Check out the pics on instagram and twitter by looking up the hashtags #LOVEsweetXO and #PlazaElSegundo
(Thanks Alex DiNovi for sharing this pic of “The Aftermath!”)
The SweetXO private bloggers event was a great success! The Melrose PR team thanks all the participants and Plaza El Segundo for making this event possible, and are looking forward to our next event!
(From Left- Jenn Deese, Kelley Coughlan, and Melrose PR interns Diba Shooshani and Kaitlynn Dotts) Photo by Chris Miller.
xoxo Melrose PR
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