At Melrose PR, we believe that true PR success is achieved by a complementary strategy of both traditional and new media. Below are some of our services.
- Creation and implementation of specialized and targeted public relations strategies based on clients needs to generate A-list placements in online, print and broadcast media.
- Writing and distributing expertly crafted SEO optimized press releases on a targeted local and national level to get news in the right hands.
- Access to A-list media professionals and journalists through our extensive personal contacts.
- Access to media contacts worldwide through Vocus PR software.
- Initializing strategic partnerships with other brands in ways that help increase public awareness and/or drive sales.
- Developing electronic press kits (EPK's) to host clients pertinent information, high resolution images, and press releases in a secure web-hosted server for media to access and download files quickly and easily.
- Coordinating and managing events.
- Consultation and education on the importance of an online presence in an increasingly web-driven social society.
- Creation of custom Facebook landing pages that are on par with the branding of the company.
- Consultation on Twitter and YouTube channels to help reach a target audience at the grassroots level.
- Creation of strategy and timelines for social media campaigns.
- Increasing of fan statistics (#'s) on all social media platforms through strategic viral tagging - including Facebook, Twitter and YouTube.